I seek out risky but ambitious projects, eager to work on the edge of what this world has to offer. Skiers get their rush skiing down the side of an 8,000 foot mountain, I get mine from design, problem solving, and working with people who are just as passionate about what they do, as I am about what I do.
In 2020 I launched Rienks Motor Design, LLC, and this website, to help pay my way through a second college degree while doing what I loved. I envisioned, eventually, a bustling design studio with a team of sharp minds by my side, designing for the niche high-end, low-volume production automotive market - alongside companies I was already working with.
I presented myself to the world as an ambitious designer with a unique background. One that did not surround a college degree as a foundation, but lucrative apprenticeships and hands-on experiences alongside an ongoing pursuit of college education. While this background gave way to many fulfilling accomplishments, as time has gone on I've realized I'm not ready to build a design studio from scratch. Let alone the huge, innovative company I dream of one day building.
What I do want to do, however, is work alongside other passionate and ambitious people.
Now in 2024, as I lead the interior design for LEO Flight's flying car, I've paused RMD. This website is turning into something much more personal. No longer for presenting my aspirations to the world as a business, but for expressing my individuality. It's certainly a grey area, figuring out what past work I can publish and what I have to hold back - a grey area that might be unfamiliar to those who have designed for well-established companies.
I have professionally worked on automotive projects, motorcycles, consumer products, and now flying cars (I still can't believe it) - and I know design is something that should not be constrained to any specific field. Specializing and mastery are beautiful things, but so is bringing together multiple fields to create something else entirely. A great example: one of my greatest influences, and an iconic figure in human-centered design (HCD), Don Norman, never recieved a degree in design at all; he recieved a master's in engineering, and later a master's in psychology.
There is so much beauty in individuality and the pureness of a single-mind's vision, but there is so much of the same in those that truly work together and develop a vision together - not to be confused with the unenviable reality of committee design, though.
I thank you for your interest in my site, and hope we can work together on something amazing.
Some Pull-Max metal forming - custom firewall sections for a '56 Chevy.
Before founding Rienks Motor Design, I had the privilege of learning from some remarkable individuals around the nation – many who are true masters in their respective fields. Zach Ingram, Earl Randall, Nathan Heirlmeyer, and Ed Robinson, Gregory Lowery to name a few. These experiences allowed me to delve into the practical intricacies of high-end custom cars, coach building (hand-built cars), and the lucrative world of low-volume production carbon fiber cars.
I was lucky enough to find the right people who appreciated my ability to design and problem solve three-dimensionally, allowing me to learn with and from them before I ever set foot in design school. This gave me the opportunity to professionally explore and develop skills that are increasingly uncommon in today's world.
Prior to entering the world of design, my foundation lied primarily in sheet metal shaping and fabrication (think English wheel, TIG welding, etc.), carbon fiber production, interior upholstery, and mechanics. Now at 25 years old, I have 7 years of professional experience working on 6-, 7-, and 8-figure automotive projects, which I credit in large part to these foundational skills, and the people I've worked for.
Built upon these practical skills, I'm devoted to pursuing advanced design across a multitude of industries. I seek out risky but ambitious projects, eager to work on the edge of what this world has to offer. Skiers get their rush skiing down the side of an 8,000 foot mountain, I get mine from design, problem solving, and working with people who are just as passionate about what they do, as I am about what I do.